City Wins for Innovative Education, Marketing Ideas in Cans for Cash Recycling Challenge

The City of Irving won first place and a $5,000 prize for its innovative education and marketing ideas in the fourth annual Cans for Cash: City Recycling Challenge. As a partner in the endeavor, Keep Irving Beautiful (KIB) also received $2,500. 

The national contest, which was sponsored by the U.S. Conference of Mayors, Novelis Inc., and Keep America Beautiful (KAB) Inc., challenged like-sized cities to compete in the collection of aluminum cans. During the month of October, more than 50 cities collected 19 million used beverage cans.

Through the efforts of the Irving Independent School District, Irving’s drop-off recycling centers, and the Dallas Cowboy Football Club, the city collected and recycled 126,840 cans. The grand prize winner, W.T. Hanes Elementary School, collected 19,080 cans and its students were treated to a special performance courtesy of the city and KIB.

“Winning this award illustrates one of the many ways in which the City of Irving works to involve the community in programs that benefit the environment,” said City Manager Tommy Gonzalez. “The city will continue to expand its green initiative with programs that encourage recycling, energy conservation and the construction of environmentally sustainable buildings. We will do our part to help cultivate a safer, healthier environment for all.”

For more information on Irving’s recycling programs, call Solid Waste Services at (972) 721-8059.